Case Study: How a Leading Digital Marketing Agency Saved $270,000 Annually and Cut Turnaround Time by 97% with Omni Automation

Key Stats

  • $270,000 Saved Annually
  • 97% Faster Content Delivery (Reduction of 29 Days)
  • 100% On-Time Delivery
  • 0% Error Rate (25% Decrease)
  • 5-Star Content Quality (Up from 3-Star with regular errors)

Let’s get into this case study on how Omni Automaton’s Blogging service for marketing agencies has lead to decreased costs and turn around times while also reducing errors and late deliveries.

Marketing Agency Blog Writing Challenge

A multi-7 figure digital marketing agency needed 750,000 words of high-quality blog content monthly to satisfy client demands. Their old methods fell short. They had tried ordering content from a Content Mill and later attempted in-housing their blog content services:

  • Content Mill Struggles:
    • High Costs: $0.09/word, totaling $67,500/month
    • Poor Quality: 25% error rate, requiring rewrites
    • Slow Turnaround: 30-day delivery, stalling projects
    • Overhead: $3,750/month on error management
  • In-House Blog Writing Team Limitations:
    • Low Output: 120,000 words/month with two writers
    • Scaling Delays: 90-day onboarding for new hires
    • Mixed Quality: 3-4 star ratings
    • Unreliable: 75% on-time delivery

Marketing Agency Blog Writing Solution

Omni Automation’s content service—powered by AI, perfected by humans—delivered a breakthrough:

  • Customization: Tailored to keywords, tone, and format
  • Speed: 24-hour delivery for any volume once order is placed
  • Quality: 5-star, error-free content with constant refinement
  • Scalability: Instant capacity for 300 blogs monthly (750,000 words)

The agency switched to ordering 300 blogs at 2,500 words each with no downtime, meeting all content needs effortlessly.

Client Testimonial

We have used omni automation services to help us save hundred of thousands of dollars. Our project team, content teams and every other area of the marketing agency have benefited from lower costs, increased efficiency, and faster deliverability.
— Daniel – Agency Owner

Marketing Agency Blog Service Results

Switching to Omni Automation delivered game-changing outcomes:

  • Cost Savings:
    • $270,000 saved annually ($22,500/month)
    • Cut $45,000/year in error-checking costs
  • Time Savings:
    • Turnaround time fell from 30 days to 24 hours (97% faster)
    • Production time per article dropped from 2 hours to 12.5 minutes, saving over 500 hours monthly
  • Quality & Reliability:
    • Error rate hit 0% (down from 25%)
    • Content quality rose to ABOVE 5-star (from 2 stars). This included 5 star copy writing + SEO optimization
    • On-time delivery reached 100% (up from 75%)
  • Scalability:
    • Seamless growth with zero hiring delays

Below are images of the results OMNI created with two of the marketing agencies clients. Both of these clients are in the most competitive city for their services in the United States.

GET INSTANT SEO OPTIMIZED BLOGS WHEN YOU PLACE AN ORDER TODAY!

Marketing Agency Results Comparison Table

MetricContent MillIn-HouseOmni Automation
Cost per Word$0.09$0.15$0.06
Turnaround Time30 daysVariable24 hours
ScalabilityLimitedDifficultInstant
Error Rate25%Variable0%
On-Time Delivery80%75%100%
Content Quality3-star3-4 stars5-star

Delivery Time Decrease

Monthly Cost Savings

Ready to transform your content process?
Book a Call with Omni Automation Today!

Case Study: How Miranda Scaled Her Blogging Side Gig’s Revenue 300% With Omni Automation’s

Impressive Stats

  • 600% Faster Blog Writing: From 2 hours to 20 minutes per post
  • 300% Gross Income Growth
  • 40-50 Posts Monthly at 500-1,000 words each
  • 100% Client Satisfaction with AI quality

Challenge

Miranda, a freelance content writer, was juggling a side gig that demanded hours of effort for modest returns. Writing 40-50 blog posts monthly—each 500-1,000 words—meant spending 2 hours per post on research, drafting, and editing. At this pace, she produced up to 50,000 words monthly, but the time-intensive process capped her output and income. Scaling her business felt impossible without sacrificing quality or burning out. Clients loved her work, but the grind left little room for growth or new opportunities.

Solution

Enter Omni Automation’s AURA AI SEO blog software. Miranda adopted AURA AI to streamline her workflow, cutting her writing time to 20 minutes per post. The tool automated research and drafting, delivering SEO-optimized drafts tailored to her clients’ keywords and tone. With no steep learning curve, she seamlessly integrated AURA AI, maintaining her monthly output of 40-50 posts while freeing up hours to take on more work and refine her business strategy.

Client Testimonial


“Omni Automation helped me scale my side gig into what’s becoming my main gig. Due to the time I’ve saved, I’ve boosted my gross income by 250%. My clients love the blog content quality—they can’t tell the difference between my work and AURA’s writing.”
— Miranda, Freelance Content Writer

GET INSTANT SEO OPTIMIZED BLOGS WHEN YOU PLACE AN ORDER TODAY!

Results


Switching to AURA AI transformed Miranda’s business:

  • Time Savings: Reduced writing time from 2 hours to 20 minutes per post—a 600% increase in efficiency—saving over 75 hours monthly on 50 posts.
  • Income Growth: Scaled her gross income by 250%, turning her side gig into a primary revenue stream.
  • Output Consistency: Maintained 40-50 posts monthly (20,000-50,000 words), meeting client demands effortlessly.
  • Quality Assurance: Delivered SEO-optimized, client-approved content indistinguishable from her manual work.
  • Business Expansion: Freed-up time allowed Miranda to acquire new clients and focus on growth.

Comparison Table

MetricBefore OmniAfter Omni
Time per Post2 hours20 minutes
Monthly Time (40-50 posts)100 hours16.7 hours
Gross Income GrowthBaseline300%
Take-Home Pay GrowthBaseline150%
Content QualityHigh (Manual)High (AI)

The team at Omni consistently go above and beyond to create excellent results for my content writing business. Working with their AI blog software has been absolutely frictionless!

Ready to supercharge you SEO blog writing service?

Place Your Order Now or Book A Call Today